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Photos of Wigan
Photos of Wigan

Photo-a-Day Archive
Photo-a-Day Archive

Photo-a-Day  (Thursday, 6th August, 2009)

DW Stadium

DW Stadium
The new name for the JJB Stadium.

Photo: Brian  (Fuji Finepix S7000)
Views: 4,973

Comment by: Sheda ( Singapore ) on 6th August 2009 at 03:17

Can someone tell me what the initials JJB & DW means? Sorry, coz im fm out of town but would like to find out.

Comment by: The Straw Man on 6th August 2009 at 05:52

A round of applause for the Imagination and Creativity Team, down at DW Sports!

Comment by: Tricia on 6th August 2009 at 07:57

What does DW stand for please... for the sake of us expats....

Comment by: Dave on 6th August 2009 at 08:27

That re branding must have cost the best part of ten bob - ROFL!

Comment by: Piemon on 6th August 2009 at 09:10

From the JJB website:
JJB was originally formed in 1971 to acquire the business of a single sports store in Wigan. The original store was established by JJ Broughton in the early 1900s and was then bought by JJ Braddock and then JJ Bradburn. When David Whelan bought the store from John Bradburn he maintained the JJB name. Trading from four stores in 1976, the store portfolio grew to 120 stores in 1994, at which point the Company was floated on the London Stock Exchange.

Comment by: David on 6th August 2009 at 09:17

I remember JJ Broughton's shop - it was at the bottom of Market street, on the corner.

Comment by: Piemon on 6th August 2009 at 09:39

JJB Sports fortunes have declined since Dave Whelan sold his major shareholding. He saved them from bankruptcy by buying their fitness centres and some stores and re branding them as DW Sports.
JJB Sports chased the (increasingly congested) discount / fashion market and DW Sports is aimed more at the quality market

Comment by: Fred Mason on 6th August 2009 at 15:20

Aw, we were just getting used to JJB stadium too. Why don't they call it after the locality, such as Scot Lane stadium or Robin Park Stadium or Wigan Latics Stadium or summat.??

Comment by: pat copple on 6th August 2009 at 15:54

Whats wrong with calling it

Comment by: Frank Healy on 6th August 2009 at 21:02

I believe the JJ stands for John Jarvis

Comment by: Bob on 6th August 2009 at 21:08

SPRINGFIELD PARK! sounds better

Comment by: Tricia on 6th August 2009 at 21:26

Central Park??? Springfield Park????
NO no no no no.... and for Heavens sake Fred , ROBIN park ?????? We all know where that is and its not and never has been in Scot Lane !!!!!!!!!

Comment by: Sheda (Singapore) on 7th August 2009 at 03:40

Thank u all for your clarification..

Comment by: Bernard on 7th August 2009 at 20:04

John Bradburn's funeral was on Tuesday, 28th July, 2009

Comment by: peterp on 14th August 2009 at 09:18

DW stands for dave whelan the owner of the stadium

Comment by: Bob on 15th August 2009 at 20:07

Should have named the "PIES-R-US" Stadium....ie..(sTeak, Beef and OniON pieS)...Note the capital letters spell Boston!..Say no more!

Comment by: GEOFF W on 16th August 2009 at 23:39


Comment by: The Caretaker on 24th August 2009 at 11:57

I agree with Dave on the poor re branding of the former JJB Stadium after the sale of Valencia and Co you think "Big DW" would have coughed up for at least a new sign and a more original name. Instead of nipping down to Wallpaper Supplies for a cheap tin of black paint and some naff 1980's esque stickers.

Comment by: thomas on 25th August 2009 at 21:37

does anyone want to buy a photo shoot camera only £9.99

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